Cookies Policy

In compliance with Law Nº. 46/2012 that transposes the Directive Nº. 2009/136/EC, the users of our website are hereby informed of our Cookies Policy.

What is a cookie?

Cookies are files that contain small amounts of information that is downloaded onto the device the User uses when he/she visits our website. The main aim is to recognise the User (via identifiers that do not enable identification of a physical person) every time he/she accesses the website and they also allow us to improve the quality and usability of our websites. Cookies are essential in the functioning of the Internet. They cannot harm the User’s device/equipment and, if they are activated in the User’s browser settings, they help to identify and resolve possible functional errors with our website.

Types of cookies

There are different types of cookies. They all work in the same way but have small differences:

Session cookies: Session cookies only last for the duration of the User’s visit and are deleted when the User closes his/her browser. The main aim is to identify the type of device, and support website security or its basic functions. They do not contain personal information that allows any individual to be identified.

Persistent or permanent cookies: These are stored on the device’s hard drive and the website reads them every time the User makes a new visit to the website. They have a set expiry date, after which they will cease to function. They allow for the identification of user actions and preferences; analysis of user visits, helping us understand how users reach our website; and they help us improve the services offered on our website.

Functionality cookies: These allow decisions made by the User to be remembered, such as username or identifier. The information saved by these cookies is anonymous (meaning it does not contain name, address or other personal data).

Third-party cookies: Third-party cookies are those installed by a website that is not the site the User is visiting; for example, those used by social networks (such as Facebook) or external content complements (such as Google Maps).

Analysis cookies: The aim of these cookies is periodic maintenance and to guarantee the User enjoys optimal functioning and service. They gather details about the User’s activity.

Use of cookies by Pure Formosa Concept Hotel

Name Own or third-party Duration Purpose

cookie_alerta Own Duration of current session Show Cookie Notice once per session

popup_faldon Own Duration of current session Show offer popup only once per session (only when there is an offer popup)

_utma Google Analytics 2 years Used to distinguish between users and sessions.

_utmb Google Analytics 10 minutes from creation or modification Used to know whether a new session or visit is made.

_utmc Google Analytics When the session is completed Used to facilitate functionality with the urchin.js file. Previously this cookie acted alongside the _utmb cookie to determine whether the User was completing a new session or visit.

_utmz Google Analytics 6 months Saves the traffic or campaign origin explaining from where the User has accessed the website.

_utmt Google Analytics When the session is completed Used to define the user request type. Used to establish website usage statistics.

DoubleClick AdWords When the session is completed Used to segment content so it is relevant to users.

Name Information processed Purpose

Strictly necessary User session, registration details, bookings. Management of registration and maintenance for the user session, personalisation of browsing, load balancing.

Google Analytics Websites visited, frequency, number and repeat visits, browsing time, searches made, links accessed, browser used, operator providing the service, location linked to the IP address. Measure and analyse user browsing, monitor and analyse user behaviour, creation of anonymous user browsing profiles, introduce improvements based on analysis of user usage data.

Google AdWords IP address, searches made, links accessed and advertisements accessed. Show products that are most suitable to the User, segment the target market, measure results, flexible quotes, and detection of new markets.

By accessing our website, the User expressly accepts that we may use these types of cookies on his/her devices. However, if cookies are disabled, browsing on our websites will not be affected.

User configuration to disable cookies

By browsing and continuing on our website you are consenting to the use of cookies under the terms and conditions contained in this Cookies Policy. Pure Formosa Concept Hotel provides access to this Cookies Policy when you access the website for the first time, in a bid to ensure the User is informed, and notwithstanding the fact that he/she may exercise his/her right to disable, delete or reject the use of cookies at any time.

In any case, you are hereby informed that cookies are not necessary for use of our website. They may be disabled or blocked by activating the appropriate configuration in your browser, which allows installation of all or some cookies to be rejected. The majority of browsers will warn you of the presence of cookies or reject them automatically. If you choose to reject them, you may continue to use our website although use of some services may be limited and, therefore, your experience on our website may be less satisfactory.

Information on how to configure your internet browser(s) in order to maintain your privacy and security with regard to cookies can be consulted on the official support pages for each main browser. With this assistance, the User may disable cookies via his/her browser’s settings or configure them such that he/she is notified when a server wishes to save a cookie.

Contact information

If you have any questions about this Cookies Policy, please write to us at the following email address: geral@pureformosa.com

Name	Own or third-party	Duration	Purpose
cookie_alerta	Own	Duration of current session	Show Cookie Notice once per session
popup_faldon	Own	Duration of current session	Show offer popup only once per session (only when there is an offer popup)
_utma	Google Analytics	2 years	Used to distinguish between users and sessions.
_utmb	Google Analytics	10 minutes from creation or modification	Used to know whether a new session or visit is made.
_utmc	Google Analytics	When the session is completed	Used to facilitate functionality with the urchin.js file. Previously this cookie acted alongside the _utmb cookie to determine whether the User was completing a new session or visit.
_utmz	Google Analytics	6 months	Saves the traffic or campaign origin explaining from where the User has accessed the website.
_utmt	Google Analytics	When the session is completed	Used to define the user request type. Used to establish website usage statistics.
DoubleClick	AdWords	When the session is completed	Used to segment content so it is relevant to users.

Name	Information processed	Purpose
Strictly necessary	User session, registration details, bookings.	Management of registration and maintenance for the user session, personalisation of browsing, load balancing.
Google Analytics	Websites visited, frequency, number and repeat visits, browsing time, searches made, links accessed, browser used, operator providing the service, location linked to the IP address.	Measure and analyse user browsing, monitor and analyse user behaviour, creation of anonymous user browsing profiles, introduce improvements based on analysis of user usage data.
Google AdWords	IP address, searches made, links accessed and advertisements accessed.	Show products that are most suitable to the User, segment the target market, measure results, flexible quotes, and detection of new markets.